I am seeing more and more interest from organizations wanting to use SharePoint’s Blogging capabilities internally. Blogging can be a great way to communicate and collaborate in an organization, but it is just now getting the mainstream attention and consideration. Here are some tips and considerations that can help your organization maximize the effectiveness.
New Communication Uses
While the feature has not changed much, it is being perceived differently now. In some cases it is being used to replace things that perhaps would have been communicated via something like a standard Announcement list. While the Announcements support expiration, they leave a lot to be desired. A blog article can be categorized more effectively without needing to configure any extra lists, and they can also be used to solicit feedback or comments.
Blog Authoring Tools
The content authoring in SharePoint 2007 was a bit cumbersome in 2007. It is better with 2010, but I would highly recommend using a tool like MS Live Writer for anyone that blogs on a regular basis. This tool works great with all major blog platforms including SharePoint. It can also provide a real advantage for anyone maintaining multiple blogs (Company Personal, Project/Product Team, Public).
For anyone interested in widely using the Blogs and would like more features and flexibility, I would highly recommend you take a look at the Community Kit for SharePoint, Enhanced Blog Edition (CKS:EBE). The current version 2.0 was built for SharePoint 2007 (WSS/MOSS) with a new version in the planning stages for SharePoint 2010.
If there is significant content currently housed on another blog platform that you want to migrate into SharePoint you may want to consider a migration tool. As an example the Metalogix Migration Manager for Blogs and Wikis can quickly and effectively move content and images into a SharePoint blog.
SharePoint’s blogging capabilities can provide a effective mechanism for communication and collaboration throughout an organization. With these tips hopefully you can better leverage it in your organization.